Managers and professionals with responsibilities for external communication, as spokespersons, account managers…
Humanization of corporate branding is key. Values (Superpowers) are added to the brand, and digital environments multiply the impact. People, Brand values and are a single entity.
Marketing 4.0 beyond the limits of functionality, the competence, the emotional or social. Now brands and people should put forward their values, the largest and most reliable connection elements. No values are ephemeral connections.
Conference 30 'to 1 hour, both face format in-company, instead agreed or online webinar format
Assigning tasks to teams more effective, improved internal and external communication, corporate branding reinforcement, improving motivation and inner confidence